So says NBC head Jeff Zucker. I welcome it. We all watch the talking heads work their biases into their journalistically pure stories while passing it off as objective. Might as well get their subjective opinions right out in the open.
It won't happen, though. Here's my prediction-NBC or some other network gets a start in blogging. The blogs of the talking heads will either be ghost written, very close to the vest and uninteresting, or both. Bloggers put their butts on the line every day. One opinion resulting from poor analysis and your credibility can take a big hit. Does anyone think the networks are really going to take the risk of letting their on air personalities actually voice real opinions and risk jeopardizing the network's reputation?
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