Thursday, July 20, 2006

How to turn Jib and his wife into winos

Here's how: Sell off quality wine at $1.99 a bottle in order to clear the glut of supply.
Australian wine is being sold off cheaper than water, as a glut of grapes pushes the cost of a bottle to below two dollars.

Bumper harvests for three straight years have led to a massive oversupply, with up to a billion litres of unsold wine in storage tanks across the country.
[...]
But for the consumer, it means quality wines are available at a fraction of the normal price as producers move their excess stock in unlabelled bottles known as cleanskins.

The lovely Mrs. Jib dreams of the day where we can have a wine cellar and casually have a glass of wine with dinner whenever we want (I have the more practical dream of a beer swimming pool). At a buck ninety-nine a bottle, we would never make it back to work.

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